Who We Are
Fresh Food Generation is a farm to plate food truck organization that serves low income communities in the Greater Boston Area and provides meaningful employment opportunities for youth ages 17–21.
What We Do
We provide healthy and affordable on-the-go food options in underserved neighborhoods that have limited access to quality foods. Our produce is sourced from local urban gardens and farms. Through taste testing and community involvement, menu items are carefully selected to satisfy the palate of our ethnically diverse customer base.
Fresh Food Generation empowers youth by placing them at the forefront of the business. Youth are hired in a year-long leadership program to operate the business and become food educators in the communities we serve. In addition to preparing and selling the food, they learn to develop marketing strategies and facilitate food education workshops and events.
Next Steps
Fresh Food Generation is in its beginning stages. We need help to place Boston's first farm-to-plate food trucks in Boston's neighborhoods by fall of 2013. We are assembling advisory and volunteer committees, as well as seeking expert advice in the following areas:
Fresh Food Generation empowers youth by placing them at the forefront of the business. Youth are hired in a year-long leadership program to operate the business and become food educators in the communities we serve. In addition to preparing and selling the food, they learn to develop marketing strategies and facilitate food education workshops and events.
Next Steps
Fresh Food Generation is in its beginning stages. We need help to place Boston's first farm-to-plate food trucks in Boston's neighborhoods by fall of 2013. We are assembling advisory and volunteer committees, as well as seeking expert advice in the following areas:
- Legal and Business Development Advice & Services
- Food Truck/Restaurant Operation (Culinary Arts, Restaurant Management)
- Local Food Sourcing and Commissaries
- Youth Development (Ages 17–21)
- Marketing Assistance (Video Production, Logo and Website Development)
The Founders
Cassandria Campbell began working for The Food Project, a nationally recognized model for youth development and sustainable agriculture, in high school. Upon graduating from Swarthmore College, she returned to the organization to be the Youth Development Coordinator in which she lead a 60 youth summer program and coordinated a year-long leadership program. In 2011, she received a Masters degree in City Planning from MIT and continues to work in the field of community and economic development.
Jackson Renshaw is a recent graduate of the University of Vermont where he studied Sustainable Agriculture. When Jackson was sixteen he became passionate about food access and decided the easiest way to feed people was to grow food. He has worked with The Food Project, farms, and restaurants to bring his passions of youth development, agriculture, and food together.
Please contact us at freshfoodgeneration@gmail.com
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